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☆ Spend the night at St. Paul’s Cathedral for just $9
▼ + stars: | 2024-03-05 | by ( Lianne Kolirin | ) edition.cnn.com time to read: +3 min

CNN —Buildings in London don’t come much more historic than St. Paul’s Cathedral. Now history lovers with a passion for reading can apply to spend the night in the iconic site. They will then be met by the Dean of St. Paul’s who will take them on a tour. There are no showers and it’s a short walk down a corridor from the hidden library to the nearest toilet. Jordan Pettitt/Press Association/APSandra Lynes Timbrell, director of visitor engagement at St. Paul’s, said in the release: “The recently restored library at St Paul’s has long been a secret gem of the cathedral – cleverly concealed by the ingenious architecture of Christopher Wren.

Persons: London don’t, Christopher Wren, Winston Churchill, Diana, Jordan Pettitt, Paul’s, Sandra Lynes Timbrell, St, DreamHouse Organizations: CNN, Hidden, Press Association, Airbnb, St Locations: London, St, Paul’s, Airbnb, Moulin Rouge

☆ This company lets you visit resorts for a day, and it's my new favorite travel hack
▼ + stars: | 2023-11-30 | by ( Monica Humphries | ) www.businessinsider.com time to read: +4 min

I felt like I left experiencing Palm Springs — not just seeing it. AdvertisementI was itching not only to see Palm Springs, California, but to experience it. I hopped on the website where more than 15 Palm Springs resorts were listed. I could spend my day at familiar brands like the Hyatt Palm Springs or the Kimpton Rowan Palm Springs Hotel. I told the worker at the reception desk that I had booked a day pass.

Persons: ResortPass, —, Monica Humphries, Rowan, cabanas, Barbie Dreamhouse, could've Organizations: Service, Springs Locations: California, Palm Springs , California, North America, Caribbean, Palm, Springs, Cody, daybeds, El, Colorado

☆ The 29 Best Holiday Gifts to Shop This Black Friday
▼ + stars: | 2023-11-24 | by ( Buy Side Staff | ) www.wsj.com time to read: +15 min

To help you shop for nice prices, we limited our list to our favorites that are on sale now for Black Friday. One thing I have my eye on is this Nyx Butter Gloss Holiday Gifts Set with 14 full-size lip glosses in a variety of colors. She loves color, but she also has a goth streak, so I wasn’t surprised she asked for black nail polish. It would make a great gift for a college student, new grad or really anyone who could use a travel gear upgrade. It’s a great set to update your kitchen or give as a gift this holiday season.” —Emily Welsh, VP and general manager

Persons: We’ve, I’ll, Harry Potter, ” — Aly J, Barbie Dreamhouse, I’d, Barbie, Don’t, Emily Welsh, ”, Emily Schwartzberg, Matte Black, Matte White, Madeline Diamond, Tween, Olive, Jessica Woodbury, cocotte, Staub, Astrid Stawiarz, Nick Guy, ” — Ian Salisbury, Cashmere, I’ve, PJs, ” — Emily Welsh, Charming, Mario, ‘, Cozy, it’s, Susan “, Susan, Anaya, There’s, ” — Leslie Yazel, we’ll, Philip Asquith, It’s, ” — Bellamy Richardson, I’m, Buddy, nutcrackers, Luxe, Augustinus Bader, Rich Cream, ” — Irma Sahinovic, they’re, Brittany Nguyen Organizations: Side, Black, Yale, Bluetooth, Apple, Mario Kart, PlayStation, Target, Saks, Olive Oil, Amazon, Chic Locations: Ulta, Pima, Los Angeles, Olive, Ojai , Calif, Europe, The

☆ With Black Friday deals and flashy displays, retailers try to convince reluctant shoppers to spend
▼ + stars: | 2023-11-24 | by ( Melissa Repko | In Melissa-Repko | ) www.cnbc.com time to read: +7 min

And a steady drip of Black Friday deals, started early in November at many retailers, has also delayed the rush, as some shoppers bet that the best deals are still coming. Holiday shoppers spent 7% less in dollars and 6% less in units from mid-October to mid-November compared with the year-ago period, Circana found. Mario Tama | Getty Images News | Getty ImagesBlack Friday state of mindAmong the biggest themes this holiday season: shoppers are hungry for deals and willing to wait for them. "We're going to have a sustained drumbeat of great offers for the entire holiday season, starting this week," he said on a call with CNBC. Some retailers, such as Best Buy, are trying to rush shoppers to hit the "buy" button by dangling short-term sales.

Persons: Melissa Repko, Mario, Luigi, Nintendo's, Lowe's, Marshal Cohen, Circana, " Cohen, You've, you've, Barbie, Mario Tama, John David Rainey, Rainey, Steve Madden, Edward Rosenfeld, Marvin Ellison, Ellison, Corie Barry, Macy's Organizations: CNBC, National Retail Federation, Walmart, Nordstrom, Target, Dick's Sporting, Amazon's, NPD, Consumers, Getty, nab, Footwear, Shoppers, Disney Locations: New York City, Manhattan, Dallas, Los Angeles, Burbank , California

☆ Extended reality is helping solve some of marketing's biggest challenges by creating memorable, immersive customer experiences
▼ + stars: | 2023-11-09 | by ( Nicholas Fearn | ) www.businessinsider.com time to read: +8 min

A range of XR tech is available for marketingMarketers have a range of XR technologies to choose from when developing immersive marketing campaigns. Apple is one company that's "pushing the boundaries" of XR-based marketing, Van Belleghem said. XR to the rescueXR technology is also helping marketers solve many of their biggest day-to-day challenges. XR technology also makes scalability easier, Van Belleghem said, because it provides a "scale that real-life events simply cannot match." Getting XR marketing campaigns rightAn essential first step in successful XR-based marketing is to understand the target audience and ensure campaigns provide value to customers' lives, said Rogers.

Persons: —, Ludenso, Eirik G, Sol Rogers, Rogers, Steven Van Belleghem — who's, Steven Van Belleghem, Simon Windsor, Van Belleghem, Apple's, Windsor, Arif Miah, Mattel's, Barbie Organizations: XR, Service, Discovery, Ludenso, Puma, Disney, Microsoft, Windsor, Mud

☆ A couple bought a 1940s house owned by a family of hoarders. They have 6 months to empty it and make it livable.
▼ + stars: | 2023-10-07 | by ( Samantha Grindell | Monica Humphries | ) www.businessinsider.com time to read: +11 min

Katie and David WolfordBut to Katie, 33, and David, 34, it was their future. AdvertisementAdvertisement"There was just no world at this point, three years in the making, where we did not get that house," Katie said. Katie and David Wolford"With all that stuff, you can't really see what is actually built into the house," Katie said. The previous owners had built an upstairs sunroom, which caused major water damage. We feel so connected to this house," Katie said.

Persons: Katie, David Wolford, David, —, Mold, they're, they'd, David Wolford Katie, that's, they've, what's, we've Organizations: Service, YouTube Locations: strolls, Portland , Oregon

☆ Shrek’s ‘swamp’ now available to rent on Airbnb
▼ + stars: | 2023-09-27 | by ( Francesca Street | ) edition.cnn.com time to read: +3 min

But this new Airbnb listing in the Scottish Highlands is an exception to the rule. Shrek’s “swamp” is located on the grounds of Ardverikie Estate, a 19th-century Scottish mansion in the Scottish Highlands, some 60 miles south of the city of Inverness. One-off experienceShrek's home is located in the Scottish Highlands. While vacationers will need to organize their own travel to and from the Highlands location, their sojourn at Shrek’s house will be free. Alix McIntosh/AirbnbIf images provided by Airbnb are anything to go by, vacationers can expect a faithful recreation of Shrek’s humble, swampy abode.

Persons: it’s, Alix McIntosh, Airbnb, HopScotch, Baz Luhrmann, Barbie, ”, “ Outlander Organizations: CNN, Scottish Highlands, DreamWorks Locations: Scottish, Ardverikie, Inverness, Scotland, Moulin Rouge, Malibu , California, Balmoral, London, Bank

☆ Airbnb is offering a weekend stay at Shrek's Swamp in the Scottish Highlands: Here’s how to book
▼ + stars: | 2023-09-26 | by ( Nicolas Vega | ) www.cnbc.com time to read: +1 min

Shrek's Swamp will be available for a three night stay from Oct. 27 to Oct. 29. Three months after offering a stay at Barbie's Malibu DreamHouse, Airbnb's latest stunt is a long weekend at Shrek's Swamp. "Ogre enthusiasts can find peace and quiet watching the leaves fall in this mud-laden, moss-covered, murky-watered oasis that is Shrek's Swamp," the listing for the property based on DreamWorks' 2001 hit animated film reads. The bedroom is designed to look exactly how it does in the 2001 animated film. The stay even features Shrek's outhouse.

Persons: Airbnb's, Alix McIntosh Organizations: Malibu, DreamWorks, Scottish Highlands Locations: Scottish

☆ Barbie toy sales shoot up 25% after film’s release
▼ + stars: | 2023-09-13 | by ( Parija Kavilanz | ) edition.cnn.com time to read: +2 min

New York CNN —The ‘Barbie’ movie, which turned into a global box office phenomenon in a matter of weeks, appears to be energizing sales of Barbie toys after its summer release. “That’s a significant increase,” said Jaime Katz, an analyst with Morningstar who covers Barbie toy maker, Mattel. Demand for Barbie products from the movie’s record-making success isn’t surprising. Although the Circana data didn’t breakout sales data for Barbie dolls, Katz said Barbie doll sales were growing well even before the movie release. “This could pose a problem in 2024, when Mattel is lapping elevated movie-related Barbie sales,” she said.

Persons: Barbie, ”, Jaime Katz, Morningstar, Greta Gerwig, Mario, Ken, Ynon Kreiz, Katz Organizations: New, New York CNN, Mattel, “, Warner Bros . Discovery Locations: New York

☆ As Gen Z gains major spending power, brands like Sephora and The Knot are rethinking their marketing strategies beyond millennials
▼ + stars: | 2023-08-11 | by ( Ryan Joe | Lara O'Reilly | ) www.businessinsider.com time to read: +5 min

In 2021, 64.3 million millennials made online purchases, compared to a projected 64.4 million in 2023, according to Insider Intelligence. By contrast, 37.2 million Gen Zers made online purchases in 2021 compared to a projected 45.5 million in 2023. "But in terms of bringing new customers into a brand, I'm not hearing conversations every week about getting more millennials — it's 'Gen Z, Gen Z, Gen Z.'" While Watford's mandate also includes non-Gen Z millennials, some in the advertising industry have shifted focus onto Gen Z, which is more open to brand messaging, particularly in environments like video games. So if you're targeting Gen Z, you're not just targeting Gen Z."

Persons: Gen Z, Gen, Zers, Sarah Engel, it's, Z, Zena Arnold, Jenny Lewis, Lewis, Comscore, Magna, Pandora, SiriusXM, Suzi, Ann Hand, they're, Barbie's Dreamhouse, Hand, Digital's Engel Organizations: Companies, Intelligence, Nielsen, Edison Research, Spotify, YouTube, Super League Gaming, Mattel, League Gaming Locations: Roblox

☆ Midge, the pregnant doll mocked in 'Barbie,' may have failed in the 1960s because she was friendlier and 'much more girl-next-doorish' than Barbie, Ruth Handler once said
▼ + stars: | 2023-08-02 | by ( Grace Dean | ) www.businessinsider.com time to read: +4 min

Mattel's Midge doll may have failed in the 1960s because she was "less glamorous" than Barbie, Ruth Handler once said. A pregnant version of the doll, referenced in Greta Gerwig's movie, was pulled from Walmart in 2002. A TV advert said that Barbie, Midge, and Ken "go everywhere together," including sunbathing on the beach, playing tennis, and attending school. Mattel released a pregnant version of Midge in 2002. Walmart pulled the sets, with a spokesperson telling CNN at the time that customers "were not happy" with the pregnant doll.

Persons: Midge, Barbie, Ruth Handler, Handler, Greta Gerwig's, Emerald Fennell, Ken, Allan, Michael Cera, didn't, Barbie's, Alan, Mattel, Lawrence Lucier, Ryan –, Ryan, – Organizations: Walmart, Service, Mattel, PJ, University of Southern, CNN Locations: Wall, Silicon, University of Southern California

☆ Gwyneth Paltrow is an Airbnb host now—how to book her California guesthouse
▼ + stars: | 2023-08-02 | by ( Nicolas Vega | ) www.cnbc.com time to read: +2 min

Following the success of the Barbie DreamHouse, Airbnb is renting out the home of another famous blonde. Later this month, users of the platform will have a chance to apply to stay in Gwyneth Paltrow's guesthouse in Montecito, Calif. The one-night stay is a promotion for the "Shallow Hal" star's Goop wellness brand, and promises to give Paltrow's guests "favorite Goop essentials to nourish your body, mind and soul." The listing, which is written in the first person, describes the Montecito property as Paltrow's "sanctuary for respite and mental clarity." Unlike the Barbie DreamHouse promotion, guests at Paltrow's home will get to meet their famous host in person.

Persons: Barbie DreamHouse, Gwyneth Paltrow's, Hal, you'll, Barbie Locations: Montecito, Calif, Goop

☆ Mattel's Barbie is a hit. Retailers and restaurants want in
▼ + stars: | 2023-07-29 | by ( Danielle Wiener-Bronner | ) edition.cnn.com time to read: +8 min

Around that time, it started planning Barbie parties: Celebrations with themed cocktails, pink food and plenty of opportunities to show off Barbiecore outfits in the Instagram-friendly venue, including life-size hot pink Barbie and Ken boxes. By marketing Barbie products to adults, large retailers may be able to get them to buy similar products for kids. With Barbie products that appeal to grown-ups, marketers are “getting that interactivity between adults and children, that bonding,” which can also be used as a selling point. The clothing retailer offers a Barbie line that includes Gap and Barbie branded t-shirts, jackets and more, for both kids and adults. Nordhielm pointed to Cold Stone Creamery’s Barbie pink cotton candy ice cream as a standout.

Persons: Barbie ”, “ Barbie ”, Moshe Isaacian, Isaacian, Richard Drew, “, ”, Tim Calkins, Barbie, Ken, Leana Chavez, cabana, Lauren McCord, Christie Nordhielm, Richard Dickson, Richard B, Levine, Levine Roberts, “ Barbie, Oppenheimer, David Canales, David Reibstein, University of Pennsylvania’s Wharton, we’re, Mike Blake, ” Reibstein, “ it’s, Northwestern’s Calkins, Mattel, Chrissy Teigen Organizations: New, New York CNN, Twitter, Mattel, Warner Bros, CNN, Warner Bros ., Northwestern University’s Kellogg School of Management, Wunder, Georgetown University’s McDonough School of Business, Press, University of Pennsylvania’s, Reuters, Creamery Locations: New York, Wunder Garten, Washington , DC, Zara, Gran Via, Madrid, Malibu, Malibu , California

☆ How Those ‘Barbie’ Dreamhouses Came to Life: ‘We All Had to Believe in It’
▼ + stars: | 2023-07-26 | by ( Kyle Buchanan | More About Kyle Buchanan | ) www.nytimes.com time to read: +1 min

To simulate that feel, “the Dreamhouses in the film are 23 percent smaller than they would be, as are the cars and roads,” Greenwood said. When Barbie opens her refrigerator, most of the foods are simply flat cartoon decals. “Once you’ve done that once or twice, those moments of dollness, it makes the whole thing believable,” Spencer said. With few walls to speak of, Barbie Dreamhouses are the definition of “open plan,” which presented its own logistical problems. If it feels artificial, that’s the point: Why preserve the fourth wall for homes that barely have any walls to begin with?

Persons: ” Greenwood, Margot, Ryan, Spencer, Barbie, Barbies, ” Spencer, Barbie Dreamhouses, ”, Greenwood, Greta

☆ If Barbie's Malibu Dreamhouse were real, it would cost $2.7 million more now than in 1962
▼ + stars: | 2023-07-26 | by ( Alcynna Lloyd | ) www.businessinsider.com time to read: +3 min

Corelogic identified how much Barbie's iconic Dreamhouse has appreciated since its 1962 debut. It discovered that Barbie's mansion has seen the most appreciation during the past three years. A new report from Corelogic identifies how much Barbie's iconic Dreamhouse — if it were real — has appreciated in 20 markets across the country since its debut in 1962. While a life-sized iteration of the Barbie Dreamhouse exists on Airbnb — though its booking period is now closed — it did not figure into Corelogic's price estimate. Thomas Malone, a researcher with Corelogic, told Insider that given the location of Barbie's Dreamhouse and the demand seen during the pandemic, it's not surprising that Barbie's home is so expensive today.

Persons: Corelogic, She's, Barbie, Selma Hepp, Thomas Malone, Dreamhouse, it's, Malone Organizations: Service, Malibu Locations: Los Angeles, Phoenix, New York, Wall, Silicon, Malibu , California

☆ Mattel plans to go all in on Barbie for Christmas
▼ + stars: | 2023-07-26 | by ( Parija Kavilanz | ) edition.cnn.com time to read: +3 min

New York CNN —Mattel, riding high on the pink wave of the box office success of the “Barbie” movie, plans to go all in to deliver a Barbie kind of Christmas this year. The “Barbie” movie, from director Greta Gerwig, scored the largest opening weekend of 2023, pulling in $155 million domestically over its US opening weekend and $337 million globally. On June 1, Mattel released a new collection of toys tied to the “Barbie” movie, which included Barbie and Ken dolls pegged to characters in the movie and a toy replica of Barbie’s three-story DreamHouse. Kreiz said the initial movie-related products had sold out and that Mattel plans to release more products timed for the holidays. Mattel's new Barbie and Ken dolls tied to their characters in the "Barbie" movie.

Persons: New York CNN —, Barbie, Greta Gerwig, Barbie ”, Ynon Kreiz, we’ve, ”, Kreiz, Ken, Anthony DiSilvestro, it’s Organizations: New, New York CNN, New York CNN — Mattel, Warner Bros . Pictures, Warner Bros . Discovery, Mattel Locations: New York

☆ AMC can build Dreamhouse on Barbenheimer buzz
▼ + stars: | 2023-07-24 | by ( Anita Ramaswamy | ) www.reuters.com time to read: +3 min

AMC Entertainment (AMC.N), the struggling movie theater chain wrestling with a meme-stock hangover, saw its busiest day since 2019 this past Saturday. The company needs cash to survive, and this weekend might add enough fantasy to help it. AMC has refiled to try again, and in some ways, Barbenheimer helps. The biggest risk to the movie theater business was that it would never return to pre-pandemic levels. AMC Entertainment, one of the U.S.’s largest theater chains, recorded over 7 million moviegoers in attendance over that weekend.

Persons: Barbie, “ Oppenheimer ”, Adam Aron, Aron, –, “ Barbie ”, “ Oppenheimer, ”, Lauren Silva Laughlin, Sharon Lam Organizations: YORK, Reuters, Warner Bros, Comcast, Universal Pictures, AMC Entertainment, Monday, AMC, Malibu, Thomson Locations: Barbenheimer, Delaware

☆ How Do You Party — Barbie Style?
▼ + stars: | 2023-07-24 | by ( Alyson Krueger | ) www.nytimes.com time to read: +1 min

When the ladies weren’t playing in the water, they played a game of Barbie trivia. A server dressed as Ken, served pink cocktails like dragon fruit margaritas and huckleberry Malibu rum sparklers, she said. Strawberry hummus was served, along with a Barbie cake with a doll hidden inside. “I have my vintage black-and-white Barbie swimsuit, a neon spandex swimsuit and a pink patent skirt with pink cowboy boots and a pink cowboy hat,” Ms. Lester said. “I decided I needed to do a few outfit changes, just like Barbie does.”

Persons: Shallon Lester, “ Barbie ”, ”, Ken, ” Ms, Lester, Strawberry, Ms, “ Locations: Bozeman, Mont, huckleberry

☆ 'Barbie' and 'Oppenheimer' box office debut sparks hope that cinema is back
▼ + stars: | 2023-07-24 | by ( Anna Cooban | ) edition.cnn.com time to read: +4 min

That gave the pink-drenched film the largest opening weekend of 2023 so far and the biggest-ever debut for a female director. Timothy Richards, chief executive of Vue International, Europe’s largest privately owned movie theater operator, said in a statement Sunday that it had seen its biggest weekend in four years for ticket sales. AMC (AMC), the world’s largest movie theater chain, said last week that 60,000 people had bought tickets see both films on the same day. Cineworld, the world’s second-biggest movie theater chain and owner of Regal Cinemas, filed for bankruptcy in September after posting a total $3.3 billion loss over 2020 and 2021. So far, Cineworld has shuttered 51 of its Regal movie theaters in the US.

Persons: “ Barbie ”, “ Oppenheimer, kindling, “ Barbie, Barbie ”, “, Timothy Richards, “ Vue, ’ ” Richards, Greta Gerwig’s, Burger, Crocs, Airbnb, Christopher Nolan, J, Robert Oppenheimer, Gabrielle Roitman, Kayla Seffing, Maddy Hiller, Casey Myer, Oppenheimer, Barbie, Chris Pizzello, “ Barbenheimer, —, ” Daniel Loria, Michael O’Leary, Disney’s “ Indiana Jones, ” Organizations: London CNN, Warner Bros, Universal Studios, Warner Bros ., Vue International, Europe’s, “, United, AMC, CNN, National Associations of Theater Owners, Hollywood, Regal Cinemas Locations: Brazil, California, American, United States, Los Angeles, Disney’s

☆ You'd need to be a millionaire with great credit to buy the life-size Barbie Malibu Dreamhouse
▼ + stars: | 2023-07-22 | by ( Cheyenne Devon | ) www.cnbc.com time to read: +1 min

In the real world, it would be pretty expensive to live like Barbie — especially when it comes to housing. Consider Airbnb's life-size Barbie Dreamhouse rental in Malibu, an all-pink mansion decked out in Barbie décor, for example. That's a pretty high credit score; any score between 740 and 799 qualifies as "very good," according to Experian. While the oceanfront estate is privately owned and isn't actively for sale, several real estate companies have given varying estimates of what it may be worth. RubyHome estimates the pink mansion is worth about $10 million, Mariotti says.

Persons: Barbie, Barbie décor, Tony Mariotti, It's, Mariotti Organizations: CNBC Locations: Malibu

☆ The 'Barbie' movie could make as much money as it spent on months of elaborate marketing stunts in its first 3 days
▼ + stars: | 2023-07-21 | by ( Sirena Bergman | ) www.businessinsider.com time to read: +3 min

The rumor is $100 million. Still, $100 million feels about right, especially compared to what other movies spend. It's been boosted by the unexpected showdown between the pink, sparkly, sunshine Barbie movie, and the other blockbuster opening the same day — about the guy who invented the atomic bomb. Variety reports that on its opening weekend, "Barbie" is expected to take between $95 million and $110 million from ticket sales in North America alone, which would match what we assume was spent on marketing. But if "Barbie" can get that many people through the door on its opening weekend, the huge advertising push has definitely done something right.

Persons: Barbie, it's, Barbie Dreamhouse, Warner Bros hasn't Organizations: Vogue, Warner Bros, Mattel, Variety Locations: Malibu, North America

☆ Opinion: Ryan Gosling’s ‘Kenergy’ is all I need
▼ + stars: | 2023-07-21 | by ( Opinion Holly Thomas | ) edition.cnn.com time to read: +6 min

Everything changed when Ryan Gosling, the twice-Oscar-nominated star of “Half Nelson,” “La La Land,” “The Notebook,” “Blade Runner 2049” and “Drive” was sent the script for Greta Gerwig’s “Barbie” movie. The film depicts Ken as pure superficiality, the acme beta man who exists only under the glow of Margot Robbie’s Barbie gaze. His platinum, almost white-bleached hair has lit up every interview, radiating the “Kenergy” he references like punctuation. Asked by one reporter how we might “find our Kenergy,” Gosling replied without missing a beat: “It’s there the whole time… Look no further. In becoming Ken, Gosling dashed one of Hollywood’s most tedious clichés, proving that it is possible to transform into a marshmallow-for-brains “himbo” without turning into an egomaniacal nightmare.

Persons: Holly Thomas, Katie Couric, CNN — Robert Pattinson, “, they’re, ” Holly Thomas Holly Thomas, Jared Leto’s, Viola Davis, ”, Daniel, Lewis, Oscar, Christy Brown, Ryan Gosling, Greta Gerwig’s “ Barbie, Ken, Margot Robbie’s Barbie, Gosling, Jimmy Fallon, “ Barbie, ” Gosling, ” Ryan Gosling, Margot Robbie, Barbie, Kenergy, husbanding, Hi, “ You’ll, Robbie, Gosling’s Barbie, —, that’s, it’s, Ken ”, It’s Barbie, “ Barbie ”, “ I’m Organizations: Katie Couric Media, CNN, acme, Warner Brothers Discovery, Warner Bros ., Alpha, Twitter Locations: London, La, Leicester, “

☆ Everything's pink: How Barbiecore fashion has fueled a movie's buzz
▼ + stars: | 2023-07-20 | by ( Lisa Richwine | ) www.reuters.com time to read: +4 min

There are Barbie sneakers, Barbie backpacks, Barbie swimsuits, and Barbie hoodies for your dog. A few months later, photos showed Barbie movie star Margot Robbie on set in a hot pink Western jumpsuit. As the style took off, fashion magazines chronicled celebrities from Kim Kardashian to Harry Styles in bright Barbiecore outfits. Barbie-inspired foods include an ice cream flavor and a Barbie burger with pink sauce sold at Burger King in Brazil. Robbie, who rotated through Barbie-inspired looks during the movie's publicity tour, even rolled pink suitcases through the airport in Sydney.

Persons: Mattel Inc's, Barbie, Barbie swimsuits, Barbie hoodies, Richard Dickson, Couture, Valentino, Margot Robbie, Madeline Hirsch, Hirsch, Kim Kardashian, Harry Styles, Kendra Scott, Dreamhouse, Robbie, Ryan Gosling, Ken, Rich Daughtridge, Christopher Nolan's, Oppenheimer, Tom Cruise's, Filmgoers, Jeff Bock, Bock, Lisa Richwine, Rollo Ross, Sarah Mills, Mary Milliken, Rosalba O'Brien Organizations: Mattel, InStyle, Balmain, Old Navy, Microsoft, Burger King, Warner Bros, Malibu, Party, Relations, Thomson Locations: ANGELES, French, Burger, Brazil, Sydney, Barbiecore, Maryland, flamingo, Los Angeles, London

☆ Barbie is all the buzz this summer — and retailers hope it will make cautious consumers spend
▼ + stars: | 2023-07-18 | by ( Melissa Repko | In Melissa-Repko | ) www.cnbc.com time to read: +7 min

Bloomingdale's is just one of the retailers and brands trying to tap into Barbie buzz. With a splash of hot pink, retailers hope to chase away the summer doldrums and inflation blues. About half of Aldo's Barbie collection sold out in the first week. So far, the Barbie merchandise is "selling incredibly well" and appealing to customers across generations, said Frank Berman, the department store's chief marketing officer. Gap has sold out of some of its popular Barbie items, including rectangular pink sunglasses.

Persons: Bloomingdale's, Barbie, Aldo, Brand, Daianara Grullon Amalfitano, Aldo's, Aldo Macy's, Frank Berman, Berman, it's, Ken, Circana, Margot Robbie's, Oliver Chen, Cowen, Chen, Susan Fournier, Barbie isn't, Fournier Organizations: Warner Bros, Mattel, Companies, NPD Group, IRI, Unit, Walmart, Target, Amazon Prime, Consumers, Adobe Analytics, Aqua Locations: Manhattan, Lexington Ave, U.S, Boston, New York City

☆ Mattel hated the 1997 song 'Barbie Girl' so much that it sued. Now, the song is making a return thanks to Greta Gerwig.
▼ + stars: | 2023-07-18 | by ( Grace Dean | ) www.businessinsider.com time to read: +5 min

Aqua's chart-topping 1997 hit "Barbie Girl" called the doll a "blond bimbo" and was full of innuendos. "Barbie Girl" is now being revived in Greta Gerwig's film with a performance by Nicki Minaj and Ice Spice. But no one really thought that the tongue-in-cheek song could have been written by Mattel, Lobel wrote. Years later, Mattel even bought the rights to the song from Aqua, Lobel wrote. The song is now making a comeback, in a way, thanks to Greta Gerwig's "Barbie" film, which is hitting cinemas this Friday.

Persons: bimbo, Greta Gerwig's, Nicki Minaj, Elton John, Barbie —, Lobel, Aqua, Barbie, Ken, Barbie's Dreamhouse, Lene Nystrøm, René Dif, hanky, Mattel, Alex Kozinski, Vinnie Zuffante, Michael Ochs, Nystrøm, Stone, Pamela Anderson, Kozinski Organizations: Mattel, MCA Records, Service, Universal Music, Michael Ochs Archives, Aqua, YouTube, Spotify Locations: Wall, Silicon, Norwegian, Australia, Barbie's

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